Shiseido Sheer and Perfect foundation was launched this month in the US. It has SPF 18 with UVA (Titanium Dioxide 5.2%) and UVB (Octinoxate 2.9%) protection. Unlike Shiseido’s other two liquid foundations (Perfect Refining and Radiant Lifting) which provide medium to full coverage, Sheer and Perfect delivers sheer coverage that is very natural and lightweight on the skin. Like the other two foundations, it has a watery consistency.
Shiseido Sheer and Perfect Foundation comes in 18 shades in the US; in other markets (such as Europe), the retailers carry fewer colours, especially the darker shades, which makes you wonder whether they realise that women of colour live in those places.
I purchased Sheer and Perfect foundation shade I60 (Deep Natural Ivory). I usually wear medium to dark foundations (MUFE HD #128, MAC Studio Moisture Tint in Dark, and Shiseido Perfect Refining Foundation O60). Shiseido’s foundation shade nomenclature is bizarre. Each foundation shade number is preceded by a letter that bears little resemblance to the shade in the bottle: O (ochre/yellow-based), I (ivory/neutral), B (beige/more pink) and D (dark). Why B (beige) should denote a shade with pink undertones is a mystery to me. And isn’t it a contradiction to call something deep natural ivory? Therefore, unless you have purchased Shiseido foundations in past, you must go to a store and test several shades on your face.
After wearing Sheer and Perfect foundation several times this week, I am extremely pleased with it. It covers up imperfections, such as small brown spots and minor skin discolouration, although not as completely as the Perfect Refining foundation. It gives my skin a smooth, uniform texture. It lasts several hours without fading and provides an excellent base for blush and eye shadow. It is the perfect foundation for someone who wants a sheer, natural look.
Finally, this foundation travels well. It comes in a small plastic bottle with 30 ml (1 fluid once) of liquid, so you can take it in your carry-on bag when you fly. The spout at the top of the foundation bottle is small, making it difficult for bacteria and other impurities to come in contact with the product. All in all, this is one of the very best foundations I have ever owned.
Main ingredients of Shiseido Sheer and Perfect foundation: Water, Dimethicone, Titanium Dioxide, Cyclomethicone, SD-Alcohol 40-B (Alcohol Denat.), Nylon-12, Glycerin, Ethylhexyl Methoxycinnamate, Iron Oxides, Peg-10 Dimethicone, Diphenyl Siloxy Phenyl Trimethicone, Diethylhexyl Succinate, etc.